The Experience Management Platform that turns customer and employee feedback into reviews, referrals and higher search rankings - built for mortgage, real estate, insurance and banking.
Experience.com sells a simple proposition wrapped in a lot of moving parts. At every meaningful moment in a customer's journey - a closed loan, a signed lease, a filed claim - the platform asks for feedback, then routes that feedback into public reviews, referral prompts and search visibility. The company calls the whole thing the Experience Management Platform, or XMP.
The idea started narrow. Founded in 2015 as SocialSurvey, the company built its first product for mortgage and real estate, two industries where a single loan officer's reputation can make or break a deal. In 2021 it rebranded to Experience.com and widened the aperture to customer experience (CX) and employee experience (EX) across the enterprise.
What sits underneath is unglamorous plumbing: survey collection, review aggregation, response tools, Google Business Profile management, and analytics. What sits on top is the part customers actually care about - being found, and being trusted, when someone goes looking.
Most businesses learn about a bad experience the same way strangers do - in a one-star review, weeks later, when it is already public. Experience.com's pitch is to move that discovery earlier, when there is still time to respond.
By the company's own framing, imperfect customer experiences cost businesses more than $75 billion a year. The fix it proposes is a feedback loop that runs continuously: collect signal at the point of service, surface issues fast, and convert the good experiences into reviews and referrals before the moment fades.
For a mortgage loan officer or a real estate agent, the stakes are personal. Buyers rarely trust a brand - they trust the individual handling the biggest transaction of their life. Experience.com built for that individual first, letting each professional carry a public profile, a review stream and a visibility score of their own.
An 850-point score weighing profile completeness, recent reviews, replies and social connections - a credit-score-style number for how findable you are.
XMP bundles several tools that many companies would otherwise buy separately - reviews, reputation, local search and employee feedback - under one login.
Aggregates and monitors reviews across sites, enables fast responses, and pushes toward top rankings at every level of the business.
Automates review requests and replies so teams generate more reviews and respond faster across platforms.
An 850-point score benchmarking you against competitors and recommending the next best actions to rank higher.
Manage Google Business Profiles - respond to inquiries, publish posts and boost local SEO from inside XMP.
Automatically collects and analyzes feedback across the journey to surface meaningful insights.
Real-time employee feedback and analytics, on the thesis that internal experience drives external reputation.
Pin and feature up to eight partner professionals on a public profile to generate leads and referrals.
Track and improve how a brand appears in AI-powered generative search - the company's newest frontier.
The unifying layer connecting CX, EX and reputation data into one enterprise dashboard.
The company reports revenue climbing to $56.8M in 2024, up from $41.3M the year before - a jump of roughly 38%.
Source: publicly reported revenue figures (getLatka). Figures approximate.
The reputation and experience software market is crowded. Horizontal players like Birdeye, Podium, Reputation.com and Trustpilot chase reviews across every industry, while enterprise CX suites like Medallia and Qualtrics compete on analytics depth.
Experience.com's wedge is verticalization. It grew up inside mortgage and real estate, industries with specific compliance needs, individual-professional branding, and referral-driven growth. That focus shows up in features built for loan officers and agents rather than generic "businesses."
Its most recent bet is timing. As buyers increasingly ask AI assistants for recommendations, the company is repositioning reputation management around Generative Engine Optimization - trying to influence not just Google's rankings, but what ChatGPT, Gemini and others say about a brand.
Business model: B2B SaaS subscriptions. Experience.com sells seat- and profile-based plans to enterprises and individual professionals, spanning review and reputation management, the full XMP platform, Google Business Profile management and search-rank tooling. Revenue scales with the number of professionals and locations managed, plus upsell into CX/EX and AI-search modules.
Customers: mortgage lenders, real estate brokerages, insurance and banking teams - from solo loan officers to large organizations.
Funding: reported total raised of roughly $16M-$23M across sources, with investors including Kennet Partners, Savant Growth, Silicon Valley Data Capital and Tri-Valley Ventures, and legal backing from Wilson Sonsini.
Headquarters: San Ramon, California, with additional offices in Nashville, Tennessee and Chennai, India.
Funding totals vary by source; treat as approximate.
Scott Harris launches a feedback and review tool for mortgage and real estate in the Bay Area.
Backed by investors including Kennet Partners, Savant Growth, Silicon Valley Data Capital and Tri-Valley Ventures.
SocialSurvey becomes Experience.com and launches the Experience Management Platform, expanding into CX and EX.
The platform scales across mortgage, real estate, insurance and banking.
Launches the 850-point Search Rank Score and reports $56.8M in annual revenue.
Repositions reputation for AI-powered search with Generative Engine Optimization tooling.
It runs the Experience Management Platform (XMP), which collects customer and employee feedback, manages online reviews and reputation, and improves local and AI search visibility for businesses.
Yes. It was founded in 2015 as SocialSurvey and rebranded to Experience.com in 2021 alongside the XMP launch.
Primarily mortgage, real estate, insurance and banking organizations and professionals - from individual loan officers and agents to large enterprises.
A proprietary 850-point score that measures a business's online visibility against competitors and recommends actions to rank higher on search.
Scott Harris is the co-founder and CEO. The company is headquartered in San Ramon, California with offices in Nashville and Chennai, India.
Note: a dedicated Experience.com YouTube channel URL was not verified; the demo link runs a YouTube search. Instagram share opens the platform's homepage.