The cognition company building software that decodes the human brain - through the earbuds, headbands and headsets you already wear.
Not to their music. To them. To the millions of faint electrical signals their brain throws off every second - the ones that quietly answer questions no survey ever could. Are they focused or drifting? Calm or stressed? Learning this, or just nodding along?
That listening software is Arctop. It is a small company - around fifteen people working out of Los Angeles - with an unusually large idea: that the brain has been talking this whole time, and the only thing missing was something good enough to hear it. Arctop doesn't sell the earbuds. It builds the part that understands what the earbuds pick up.
"The human brain is constantly talking. Arctop built an ear for it."
— how the company describes its own workFig. 1 - Somewhere right now, a brain is mid-sentence. Most products can't hear a word of it.
For years, the glamorous version of brain-computer interfaces meant going inside: implants, surgery, electrodes threaded into tissue. Impressive. Also, for the other eight billion of us, completely impractical. You do not get a craniotomy to skip a boring training video.
Arctop's founders made a contrarian read. The barrier, they argued, was never really access to the brain - cheap skin sensors in everyday wearables can already pick up its electrical chatter. The barrier was meaning. Raw brain signal is a firehose of noise. Turning that noise into "this person is focused" or "this person is confused" is a software problem, not a surgical one.
"The real scaling challenge was not the brain's inaccessibility but the unsolved problem of accurate brain-decoding software."
— Dan Furman, Co-Founder & CEOIt is a tidy bit of irony: an entire industry racing to drill into skulls, while the actual bottleneck sat in the code. Arctop decided to fix the code.
In 2016, neuroscientist Dan Furman teamed up with software engineer Eitan Kay. Furman's path to the problem was not casual: at sixteen he watched an open-brain Parkinson's surgery, then went on to earn a neurobiology degree at Harvard and a PhD at the Technion. There he became the first person to show that scalp-measured brain signals - the supposedly hopeless, noisy kind - could decode imagined movements of individual fingers. People had said that couldn't be done.
Co-Founder & CEO. Neuroscientist, Harvard and Technion. Proved you can read imagined finger movements from outside the skull.
Co-Founder & CTO. Software engineer with a cybersecurity background out of Tel Aviv - the one who has to make all of this actually run.
Their bet was simple to state and hard to win: build brain-decoding software so accurate it works on the cheap sensors people already wear, and license it to everyone else who wants to build on top. No hardware empire. No surgery. Just the intelligence layer.
Fig. 2 - Two résumés that should not fit on the same business card, and somehow do.
Arctop's flagship platform, Neuos, sits between brain-sensing hardware and the apps that want to use it. Feed it the electrical signals from a headband, earbud, or VR headset, and it returns real-time, high-resolution maps of feelings, reactions and intentions. Focus. Stress. Enjoyment. Memory. Intent. The states that used to require a questionnaire and a guess.
The real-time decoding engine. Hardware-agnostic AI that turns raw brain activity into readable mental states for developers to build on.
An on-demand web platform giving entertainment and media teams research-grade analytics on how audiences actually feel, moment by moment.
Licensed software for enterprise developers - personalized skill training, assistive communication, emotion-adaptive experiences - with users in control of their data permissions.
"Every second, your brain produces millions of signals. They're about to be heard through anything you wear."
— ArctopOne detail Arctop is loud about: it does not share your raw brain data. Permissions live in a dashboard you control. In a field where "we read your mind" is the pitch, "and we don't pass it around" is a surprisingly radical footnote.
Belief is cheap in neurotech. Arctop has receipts. In October 2023 it closed a $10 million Series A co-led by Fifth Growth Fund and Supermoon Capital, bringing total funding to roughly $14.17 million. That capital is pointed at one thing: scaling the decoding software so more developers can build on it.
The proof is also in the partners. Arctop works with Stanford Medicine on surgical training, alongside Wellcome Leap's surgical-coaching program, and is available to U.S. government agencies through Carahsoft. Its founding lineage even traces back to work on Stephen Hawking's communication technology - a reminder that this team has been near the hard end of this problem for a long time.
Fig. 3 - Bars are illustrative. The point underneath them is not: reach has always been the prize.
Strip away the jargon and Arctop's goal is human-scale: to expand what people can do by making the brain an input that everyday technology can actually understand. Training that adapts to whether you're truly learning. Communication tools for people who've lost their voice. Experiences that respond to how you feel, not how you click.
"An API for the human inside."
— Arctop's own one-line summaryIt's a phrase that should sound like a stretch and somehow doesn't. Every other layer of the digital world got an interface decades ago. The person using it never did.
Return to that person slipping in their earbuds. Today, the gesture means one thing: sound goes in. Arctop is betting that soon it means two - sound goes in, and understanding comes out. The device finally knows whether the lesson landed, whether the work is draining them, whether they're present or gone.
That future is not guaranteed. Decoding the brain accurately, on cheap sensors, at scale, while keeping the data in the user's hands, is genuinely hard - which is exactly why most companies went looking for shortcuts inside the skull instead. Arctop took the harder road on purpose.
The brain was always talking. The only open question was who would build something patient enough to listen. For now, a fifteen-person company in Los Angeles is raising its hand.
Profile compiled from public sources including Arctop's website, PR Newswire, Crunchbase, FinSMEs and The Neurotech Newsletter. Figures are approximate where noted.