James Cross
James Cross is the Co-Founder of vidIQ, a leading YouTube growth and video optimization platform used by millions of content creators worldwide. Founded in 2012 alongside Rob Sandie and Todd Troxell, vidIQ emerged from a pivot away from video distribution toward actionable analytics - the insight that YouTube creators needed not just data, but a way to actually use it to grow. Under Cross's product leadership, vidIQ has grown to 130+ employees, raised $7.3M in total funding including a Series A backed by Techstars, Scott Banister and Cyan Banister, and expanded into AI-powered creator tools including script writing, thumbnail generation, and predictive analytics. The company counts Netflix, National Geographic, ESPN and top individual creators like Ali Abdaal among its users.
youtubesaasvideo-marketingyoutube-seovideo-analyticscontent-creators