Isabel Sheinman

Isabel Sheinman is the co-founder and CEO of Maka Kids, a Detroit-based children's media company building an ad-free, algorithm-free streaming app for kids ages zero to six that is optimized for child well-being rather than watch-time. Before Maka, she co-founded NABU, a global literacy nonprofit that has put early-grade reading materials in front of more than 15 million children across 26 countries. With a decade spent at the intersection of education, technology, and social impact - and a resume that runs through Georgetown, NYU Stern, and Mastercard - Sheinman is wagering that the most valuable thing a screen can offer a small child is restraint.