Newmark does not need to own the skyline to make money from it. The 97-year-old firm has built a modern commercial real estate machine around the decisions that happen before, during and long after a building changes hands.
A 108-year-old brokerage that started managing Manhattan skyscrapers now moves $9.4 billion of real estate advice a year - and quietly runs the buildings you work in.
Density is a San Francisco-based people-analytics company that builds privacy-first sensors and software to measure how offices, buildings, and other spaces are actually used in real time. Founded in 2014 by Andrew Farah, it pairs radar and depth-sensing hardware with its Atlas analytics platform to help enterprises cut real estate costs, plan hybrid workplaces, and understand utilization without cameras or personally identifiable data. Backed by more than $225 million in funding and a $1.05 billion valuation, Density serves Fortune 500 customers across dozens of countries.