
She turned a rejected podcast pitch into Lemonada Media. Now, as CEO, Stephanie Wittels Wachs is betting that intimate, un-Googleable conversations can carry an audio company into its next act.
Lemonada began with two women, two lost brothers and one costly narrative show. Six years later, a format pivot, host-read ads and famous-but-human conversations helped produce a majority-stake deal reportedly worth about $30 million.