Offset

Offset is a Napa Valley company that pairs a direct-to-consumer ecommerce platform built specifically for fine wine with a brand design studio. Formed in 2015 from the merger of Byron Hoffman's design firm Hoffman & Co. and the development shop 750 Group, Offset gives wineries and fine-wine merchants both the software to sell - allocations, clubs, open cart and point of sale - and the identity, packaging, and storytelling to stand out. Clients range from legacy estates like Frog's Leap, Grace Family Vineyards, and Kermit Lynch Wine Merchant to new producers such as RAEN.