Carl Skanderup is the CEO of Carats & Cake and Bliss & Bone, two wedding-tech brands he runs with his wife Cindy. A former Wells Fargo director who once managed more than $1 billion in real-estate loans, he traded corporate finance for the messy craft of building companies in the wedding industry. His through-line is a hard-won lesson: the product is rarely the problem, the marketing is. He writes about it publicly on Substack, part confession, part field notes from 15 years of building and running businesses.
Paperless Post is a New York-based digital stationery company that lets people design, send, and manage invitations, cards, and event pages online. Founded by siblings James and Alexa Hirschfeld, it pairs free customizable templates with premium, designer-collaboration cards and built-in RSVP and guest-management tools, and has been used to send invitations to hundreds of millions of recipients.
Minted is a San Francisco design marketplace that turns crowdsourced art from independent artists into holiday cards, wedding invitations, wall art, and home decor printed on demand. Founded in 2007 by Mariam Naficy, the company runs continuous design competitions where its community of 15,000+ artists submit work, customers vote, and winning designs are produced and sold worldwide.