webflow
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Alex Kracov and the business hiding in a workaround
At Lattice, Alex Kracov learned how to grow a software company. A makeshift website for its sales team gave him a reason to start his own - and a problem he is still working to solve at Dock.
Wunderdogs makes complicated companies easier to believe in
Founded by former venture capitalists, the agency turns investment theses, technical products and ambitious missions into brands people can understand. The work gets interesting where a new logo stops being enough.
Webflow Hands You The Keys, Squarespace Keeps Them
Both promise a beautiful website without touching code. Only one lets you download that code and walk away - and that single difference quietly settles most of these decisions.
The Website Builder Choice You Can't Undo
Webflow lets paid Workspace users take a site's front-end code elsewhere. Squarespace can move selected content, but not the site itself - a small product detail that becomes a big business decision on the day you want to leave.
Dock
Ask Dock to create sales rooms, onboarding portals, playbooks, and more.
Irene Chung
Irene Chung is a product builder and former startup founder who leads collaboration product work at Webflow, the visual web development platform. She co-founded and co-ran StellarEmploy, a data-driven recruiting tool for high-turnover hourly jobs that was later acquired by Learning Collider, then built collaboration and integrations products at Dropbox before joining Webflow. Trained with dual graduate degrees from the Harvard Kennedy School and MIT Sloan, she describes herself as a builder focused on how people use technology to think and work together.
Sergie Magdalin
Sergie Magdalin is the co-founder and Chief Experience Officer of Webflow, the visual web development platform that lets designers build production-ready websites without writing code. Alongside his brother Vlad Magdalin and Bryant Chou, Sergie — a former freelance graphic designer and UX designer — built Webflow from a rejected Y Combinator application into a $4B company with over 3.5 million users. His design sensibility shaped Webflow's core UX, including pioneering visual interaction tools and a responsive design system that democratized professional web publishing.
ChenLi Wang
ChenLi Wang is a General Partner at WndrCo, the Redwood City venture firm that builds and backs early-stage technology companies. He was Dropbox's second business hire and built its growth, monetization, analytics and international teams before later running the core Dropbox app. At WndrCo he led investments in CompanyCam, Exa, Material Security, Meter, Socket, Defakto and Webflow, and has served operationally as Chief Product Officer at Aura and Pango.
Linda Tong
Linda Tong is the Chief Executive Officer of Webflow, the visual web development platform powering over 300,000 businesses. Promoted from COO to CEO in June 2024, she brings a rare cross-industry pedigree - from helping launch Google Chrome and Android, to co-founding Tapjoy, to driving product innovation at the NFL, to running Cisco's AppDynamics division. A Yale-educated economist who discovered she 'never felt empowered to build' herself, she now leads the platform designed to fix exactly that problem.
Brett Williams
Brett Williams is the founder and sole operator of Designjoy, a subscription-based design agency generating over $3M/year entirely by himself - no employees, no meetings, no nonsense. Running on under $200/month in tools and billing clients $4,995-$7,995/month, he's built one of the most efficient service businesses on the internet. He's also the creator of Productize Yourself, a course with 8,000+ members teaching others to replicate his model, and is one of the top 200 creators on X/Twitter where he shares his unconventional approach to work, design, and freedom.
Laela Sturdy
Laela Sturdy is the Managing Partner and CEO of CapitalG, Alphabet's $7 billion independent growth equity fund. A first-generation American born in Jamaica and raised in South Florida, she played Division I basketball at Harvard, earned an MBA from Stanford, and built a track record at CapitalG where every one of her early investments became a unicorn — including Stripe, Duolingo, UiPath, and Webflow. She became sole leader of CapitalG in March 2023, making her one of a tiny handful of women running an established multibillion-dollar venture firm.