
MarketMuse turns a sprawling website into a ranked list of editorial bets. It earns its keep when the expensive question is not how to write another article, but which article deserves the team’s Tuesday.

Maarten Grootendorst is a psychologist-turned-ML engineer at Google DeepMind, best known for creating BERTopic, KeyBERT, and PolyFuzz - open-source NLP tools with over 15 million combined downloads. Co-author of the Amazon #1 bestseller 'Hands-On Large Language Models' (O'Reilly, 2024) with Jay Alammar, he runs the 'Exploring Language Models' newsletter with 2M+ views and has taught 50,000+ students on DeepLearning.AI. His work bridges the worlds of psychology and AI, making complex language model internals accessible through strikingly visual guides.