social-music
(2)
Hook
Hook is a New York-based music technology company behind an AI-powered social app that lets fans legally remix and mash up licensed songs into short-form clips for social media. By combining a catalog of over 20 million licensed recordings with AI tools for genre-shifting, tempo changes and video editing, Hook aims to turn unauthorized fan remixing into a channel that keeps artists and rights holders in control - and paid. Founded by former JioSaavn COO Gaurav Sharma, the company launched on iOS in early 2026 and raised a $10 million Series A led by Khosla Ventures.
Gaurav Sharma
Gaurav Sharma is the founder and CEO of Hook, a New York-based AI music platform that lets fans legally remix and mash up licensed songs and share them to social feeds while artists and rights holders keep control and get paid. A Johns Hopkins and Peabody Conservatory-trained musician turned operator, he previously helped scale India's JioSaavn to hundreds of millions of listeners and built and sold two consumer-tech startups. In 2026 Hook closed a $10 million Series A led by Khosla Ventures, bringing total funding to roughly $16 million.