social-media-analytics
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The Fans Were the Missing Broadcast
Ripple Analytics began by finding stolen video. Then sports leagues discovered a larger blind spot: the millions of fans carrying their stories farther than official accounts ever could.
Upwell gave the ocean a PR department. Who would pay for it?
A small San Francisco nonprofit turned online listening into shared campaigns for the sea. Its experiments outlived the organization - and left a difficult question about who funds work that benefits everyone.
Quid
Quid is an AI-powered consumer and market intelligence platform that reads billions of structured and unstructured data points - news, social posts, reviews, patents, forums - and turns them into business outcomes. Born from the 2020 merger of NetBase (social listening) and Quid Inc. (AI text analytics and network visualization), the company now sells a workflow platform (Q Platform) and a library of AI agents (Q Agents) so brands can see what's coming and decide what to do about it before competitors do.