silicon-slopes
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Album VC Bet on Fewer Founders - Then Utah Started Minting Unicorns
Album VC built a sizable fund by doing something venture capital says it values but rarely scales: keeping the check count low and the partner relationship close. Its record traces the rise of Utah tech from overlooked outpost to repeat-company factory.
Podium
The Utah company that started by helping tire shops collect Google reviews now sells local businesses an AI Employee that never sleeps, never forgets to follow up, and books the appointment while the owner is under a car.
Qualtrics
It started with a professor's throat cancer and a basement in Provo. Two decades later, Qualtrics turned the humble survey into a $12.5 billion category called experience management - and taught the enterprise to listen.
GUIDEcx
Trust is earned in onboarding. Make your client onboarding more visible, more engaging, and more durable with GUIDEcx.
MotionOps
MotionOps is a Utah-based vertical SaaS platform that gives home service and home improvement contractors a single system to run their business - CRM, proposals, scheduling, invoicing, payments, timesheets, materials tracking, payroll prep and HR. Founded in 2021 by service-industry operator Trevor Maddux and software veteran Nikola Cvetkovic, it aims to replace the four or five disconnected tools that plumbers, electricians, remodelers, landscapers and cleaners typically stitch together.
Trevor Maddux
Trevor Maddux is the co-founder and CEO of MotionOps, a Sandy, Utah software company building an all-in-one operating system for home and field service companies - plumbers, electricians, landscapers, remodelers and the like. He spent roughly two decades inside the trades, helping grow companies like Vivint and co-founding Cransten Service All Stars, one of the largest handyman and remodeling firms in the United States, before getting tired of stitching together four or five disconnected apps to run a single business. MotionOps grew out of an internal tool he was building for his own crews; when his technical co-founder asked whether he was building it just for himself or for everyone, the company was born. In 2023 MotionOps raised a $1.2M pre-seed round led by Alpine 100.