self-guided-tours
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Sunroom Leasing found the trouble after the listing
The Favor founders built a leasing operation around the chores a property listing leaves behind. Thousands of homes later, one of those chores became their next business.
Dorota Firek Is Teaching Apartment Marketing to Keep the Door Open
The former beach volleyball player has built a career around reading the open space - first in partnerships, now in the fight to make apartment discovery work after the leasing office goes dark.
Peek
Peek is a New York-based proptech company building an AI-powered leasing platform for multifamily property owners and operators. It brings e-commerce-style shopping to apartment rentals through unit-level 3D tours, self-guided tours, a conversational AI leasing assistant, and prospect analytics - helping operators lease faster and cut vacancy loss. Founded in 2019 by Austin Lo and Chris Kostoulas, Peek raised a $5M Series A in May 2025 and serves a portfolio spanning hundreds of thousands of units across the U.S.
Tour24
Tour24 is a Boston-based proptech company that gives apartment renters a self-guided way to tour multifamily communities on their own schedule - day or night, with or without a leasing agent present. Its mobile app combines curated audio/visual tour guides, Bluetooth-beacon room tracking, smart-lock access control and an analytics dashboard so property operators can keep leasing 'always open.' Founded in 2020 by serial proptech entrepreneur Georgianna W. Oliver, the platform now serves hundreds of thousands of units across roughly 2,000 U.S. properties and in 2025 added Tori, a conversational AI tour assistant.
Georgianna Oliver
Georgianna W. Oliver is the founder and CEO of Tour24, a Massachusetts-based proptech company whose platform lets prospective renters take self-guided, app-driven tours of apartment communities without an on-site leasing agent. A serial entrepreneur with a two-decade track record, she previously built and sold EverGreen Solutions and AptBudget (both to RealPage) and Package Concierge (acquired by Gibraltar Industries). She holds two patents for self-guided tours and has been recognized as a 2024 Mass Technology Leadership Council CEO of the Year honoree and a 2025 Female Trailblazers of SaaS Award winner.
PocketGuide Inc.
PocketGuide is a GPS-based audio travel guide app that turns a smartphone into a hands-free personal tour guide. As travelers walk through a city, the app detects their location and plays professionally produced commentary from local narrators about nearby landmarks, restaurants and hidden corners. Founded in Hungary in 2009 by Martin Retai and later incorporated with a US presence in Redwood City, PocketGuide grew to cover more than 150 cities across five continents, with tours that work offline to avoid roaming charges.