secondhand-retail
(2)Legend
Legend
Executive · Operator · Creator
Scott Sundheim’s Long Route From Pop-Tarts World to the Digital Pawn Shop
A marketer trained on cereal-aisle brands and coupon clicks is now helping a 20th-century retail format meet the online shopper - one local inventory feed, loyalty member and customer promise at a time.
scott-sundheim · ezcorpRead →
Executive · Operator · Creator
Onney Crawley
Onney Crawley is the Chief Marketing Officer of Goodwill Industries International, where she leads brand management, creative, digital, public relations, consumer insights and corporate communications across roughly 3,300 stores and hundreds of job service centers. A University of Michigan MBA, she built a career growing billion-dollar brands at General Mills, Kellogg, Mars/Wrigley, Sears and Serta Simmons Bedding before turning her marketing firepower toward a 122-year-old mission brand and its unlikely rise as a Gen Z thrift obsession.
onney-crawley · goodwillRead →