Ad Hoc Labs is a Los Angeles-based independent mobile software company that builds communication tools giving people control over how they can be reached. Its flagship app, Burner, launched in 2012 as the original disposable second phone number - a privacy layer that lets users spin up, use, and delete alias numbers on demand. Its second product, Dialed, packages a business phone line, contact management, and marketing tools into one app for solopreneurs and micro-businesses. Founded by Greg Cohn and Will Carter, the company remains independent and remote, focused on utility and reliability over feature volume.
Greg Cohn is the co-founder and CEO of Ad Hoc Labs, the Los Angeles product studio behind Burner, the app that pioneered disposable, on-demand phone numbers back in 2012. A former Yahoo product leader who spent his early career in book publishing and content strategy, Cohn built Burner after his first app failed, turning that stumble into a durable, privacy-focused business that has outlived most of its venture-funded peers. He is an advocate for building consumer apps that deliver lasting value over chasing hypergrowth.
TextNow is a Waterloo-born wireless company that gives people phone service for free by letting advertisers, not subscribers, foot the bill. Started in 2009 as a way to dodge texting fees, it has grown into the largest provider of free mobile phone service in the United States, offering unlimited talk, text, and free essential data over a nationwide 5G network through its app-based MVNO. With roughly 10 million monthly active users and revenue north of $100 million, TextNow built a real telecom business on a simple bet: communication should be a right, paid for by ads rather than by the people who can least afford a phone bill.