Truewerk is a Denver-based, direct-to-consumer performance workwear brand that borrows fabric technology and construction from the outdoor and military apparel industries and applies it to clothing for skilled trade professionals. Founded in 2015 by former homebuilder Brian Ciciora, the company is best known for its temperature-graded WerkPant system (T1, T2, T3) built from 4-way-stretch, water-resistant, abrasion-resistant synthetic blends that outlast and outperform traditional cotton work pants. Sold primarily through its own e-commerce site alongside a growing uniform-services offering, Truewerk has raised roughly $35M and pitches itself as workwear engineered for comfort, mobility, and durability on the jobsite.
Work 'N Gear is a U.S. specialty retailer of workwear, work footwear and healthcare apparel, based in Quincy, Massachusetts. For more than three decades it has outfitted blue-collar and medical workers with trusted brands like Carhartt, Dickies, Timberland PRO and Cherokee across a chain of brick-and-mortar stores in the Northeast and Midwest plus a growing e-commerce and B2B business. The company is also known for its 'Boot Trade' program, which redistributes thousands of pairs of gently used work boots to people in need each winter.