A software engineer learned to see unused capacity as a route into overlooked markets. With ElasticRun, Sandeep Deshmukh has spent a decade testing that idea, from rural shop shelves to the race for faster delivery.
After a career at Honeywell, Sateesh Nukala returned to a question he had carried since childhood: how could farming become work that children were proud of? BigHaat began with seeds and doorstep delivery; his ambitions now reach beyond the harvest.