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KeyData
KeyData (Key Data Dashboard) is a Santa Rosa Beach, Florida based analytics company that turns verified, direct-from-source reservation data into market intelligence for the short-term and vacation rental industry. By integrating directly with property management systems rather than scraping listing calendars, it gives professional property managers, destination marketing organizations, investors and enterprise research teams real-time benchmarks on occupancy, ADR, RevPAR and booking demand. Founded in 2018 and backed by $12.4M in funding, the company reports coverage of millions of properties and thousands of property managers across global markets.
Dustin Downing
Dustin Downing is the CEO of Key Data, a short-term and vacation rental analytics company that turns property management system data into real-time market intelligence across hundreds of global markets. He stepped into the role in mid-2026 after joining as president, succeeding co-founder Jason Sprenkle. Downing spent nearly two decades in product leadership across travel and data-driven technology, including nearly a decade at Sabre, a stint at influencer commerce firm LTK, and six years scaling OrderMyGear. His focus at Key Data is deepening the company's proprietary dataset and building the AI-driven intelligence layer he believes the rental industry will run on.