revenue-analytics
(3)
The Startup That Turned Cloud Marketplace Paperwork Into a Product
Selling software through AWS, Azure, and Google Cloud is where the big B2B deals now happen - and also where the operational mess lives. Suger built the plumbing so vendors do not have to.
Clazar
Clazar is a San Francisco cloud sales acceleration platform that lets software companies list, manage, and co-sell their products on AWS, Microsoft Azure, and Google Cloud marketplaces with minimal engineering effort. Founded in 2023 by Trunal Bhanse and Aayush Bahuguna, it automates the full opportunity-to-cash lifecycle - listings, private offers, metering, co-sell workflows, and revenue analytics - so go-to-market teams can scale marketplace revenue without building integrations from scratch.
Lago
Lago is an open-source billing and metering platform that lets companies build usage-based, subscription, and hybrid pricing models without building a homegrown billing stack from scratch. Founded in 2021 by two early Qonto employees, it offers a free, self-hostable core plus managed cloud tiers, and is used by companies such as Mistral AI, PayPal, Groq and Synthesia to meter events and issue invoices at scale.