HelpCrunch, WATI, Pure Chat, LivePerson, Rocket.Chat and Provide Support all sell the same small box in the corner of your screen. The differences between them explain how customer support quietly turned into a software industry worth billions.
The bootstrapped live chat company skips the separate support dashboard entirely - routing website chats, WhatsApp and SMS into Microsoft Teams, Slack and Google Chat, for a flat $39 a month with unlimited agents.
From a free chat bubble in Scottsdale to a public company in New York and a $62.5 million bet out of Kuala Lumpur, four companies are chasing the same job - answer the customer - and AI is quietly rewriting who does the answering.