product-led-sales
(2)
Pocus
Pocus is an AI-powered product-led sales and revenue intelligence platform that helps go-to-market teams turn scattered product usage, CRM, and intent data into prioritized action. Founded in 2021 by Alexa Grabell and Isaac Pohl-Zaretsky, the San Francisco company tells sales reps which accounts to work, who to contact, and what to say by surfacing high-intent buying signals and generating AI account plans. Used by product-led companies including Asana, Canva, Miro, Monday.com and LaunchDarkly, Pocus raised $23M in seed and Series A funding backed by a16z and First Round Capital, and was acquired by Apollo.io in March 2026 to power Apollo's AI-native GTM operating system.
Endgame
Endgame is a San Francisco software company building an AI knowledge system for enterprise sales teams. It connects a company's CRM, emails, and call recordings with external sources like news, 10-Ks, and LinkedIn to do account research, meeting prep, deal inspection, and QBRs roughly 100x faster - aiming to turn every seller into a trusted advisor rather than a source of automated spam. Founded in 2021 by Alex Bilmes, the company first helped define the 'product-led sales' category before pivoting to an AI-native platform, and has raised about $47.5M from EQT Ventures, Menlo Ventures, Upfront Ventures, and Unusual Ventures.