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Amanda Teder Is Teaching a Generator Company to Sell the Calm After the Storm
Generac's CMO has spent a career making considered purchases easier to understand. Now she is turning outages, data and customer questions into a playbook for selling resilience.
Esi Eggleston Bracey Built Brands by Looking for Who Was Missing
An engineer by training and an accidental marketer by her own account, Esi Eggleston Bracey has spent 35 years finding the people brands overlook - then turning that attention into products, growth, representation, and durable change.
Marie Chollet Is Giving a Familiar Beauty Brand a New Face
At First Aid Beauty, Marie Chollet is updating the package, widening the product story, and testing how far a trusted name can travel without losing its point of view.
Erin Daley
Erin Daley is the Chief Marketing Officer of Ariat International, the Union City, California maker of performance footwear and apparel for riders, ranchers, and outdoor athletes. A brand builder who started on Crest Whitestrips at Procter & Gamble and later ran marketing as SVP & CMO at e.l.f. Cosmetics during its high-growth years, she now leads brand and growth for a company doing roughly $420M in revenue with about 1,600 employees. She holds an MBA from Cornell's Johnson Graduate School of Management, where she has taught and coached marketing students since 2015.
Melanie Allen
Melanie Allen is the Senior Vice President and Chief Marketing Officer of Brooks Running, the Seattle-based, Berkshire Hathaway-owned performance running brand. A first-generation college graduate with a mechanical engineering degree from Michigan State University, she took an unusual route into marketing - from vehicle climate-control systems at Ford, to Pampers R&D and brand work over 14 years at Procter & Gamble, to coffee innovation at Starbucks, and finally to running shoes. Since joining Brooks in 2017 she has led the brand's global marketing, e-commerce, corporate responsibility and emerging business, helping steer the company through eight straight years of growth to roughly $1.3-1.4 billion in annual revenue and campaigns like the Cynthia Erivo 'Shine Under Pressure' partnership under the 'Let's Run There' platform.
Michael Polk
Michael Polk is the President and CEO of Implus, the Durham, North Carolina maker of footcare, fitness and sporting goods brands like Sof Sole, Spenco, Yaktrax and TriggerPoint. A first-generation American and career consumer-goods operator, he spent decades climbing through Procter & Gamble, Kraft Foods and Unilever before running Newell Brands for eight years, where he led a transformation that roughly tripled enterprise value. Since 2020 he has paired the Implus job with an advisory role at private equity firm Berkshire Partners, trading the glare of a public-company quarter for the hands-on work of building brands shoulder-to-shoulder with a smaller team.
Ricardo Alba
Ricardo Garcia de Alba is the President and CEO of Meiogenix, an agriculture biotech company whose chromosome-editing platform speeds up the way crops naturally reshuffle their own DNA. A chemical engineer from Mexico City turned global ag executive, he spent 15 years at Corteva Agriscience helping build and launch the Enlist weed-control system before taking the helm at Meiogenix in 2024. He pairs hard science and commercial scale with a long habit of community and STEM service - and keeps bees on the side.
Shauna Drumright
Shauna Drumright runs Savage X Fenty, the inclusive lingerie brand Rihanna built. A subscription-commerce operator who cut her teeth at Procter & Gamble before spending years scaling TechStyle's JustFab and FabKids, she stepped into the CEO seat to turn a celebrity launch into a durable, data-driven retail machine. Her brief: keep the body-positive swagger that made the brand famous while making the math work across membership, stores, and a sprawling product range.