privately-held
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The $7.3 Billion Company You Can't Buy Stock In
Two friends from Michigan turned a biodegradable cleaner and a handshake into the world's biggest direct-selling company. Seven decades later, Amway still refuses to sell a single share.
New Balance
New Balance is a privately held, family-owned athletic footwear and apparel company founded in Boston in 1906. Originally a maker of arch supports and orthopedic shoes, it grew into one of the world's largest sportswear brands, known for its running shoes, the iconic 990 and 574 sneakers, its unusual commitment to domestic manufacturing in the US and UK, and a strategy of being 'the best, not the biggest.' The company reported roughly $9.2 billion in 2025 sales and competes globally with Nike, Adidas and others across running, lifestyle, basketball, tennis, baseball and soccer.