A former recording artist built an agency around the introduction. Its more interesting work begins after the brand and the talent say yes.
A good podcast guest needs more than a good story. PodcastCola turns the pitching, preparation and calendar chasing into a service - with a booking promise that deserves a close read.
It started as one guy on Reddit asking whether an IMDb for podcasts existed. Nobody had built it, so Bradley Davis did - and sold it to Acast for up to $34 million.