plant-protein
(2)
Gainful
Gainful is a New York-based personalized sports nutrition company that builds custom protein powders, hydration, pre-workout and performance supplements tailored to each customer's body, goals and dietary needs. Customers take an online quiz, get a formula matched to them by Gainful's algorithm and registered dietitians, and can chat with a real RD about it. Founded by high-school soccer teammates Eric Wu and Jahaan Ansari and incubated at Y Combinator, the brand grew from a dorm-room experiment into a profitable, multi-channel business now sold direct-to-consumer and in Target stores nationwide.
NuCicer
NuCicer is a Davis, California agtech and food-tech company breeding a new generation of high-protein chickpeas. Spun out of UC Davis and built on the largest pool of chickpea genetic diversity on earth, the company uses predictive (precision) breeding and genomics to develop chickpea varieties with up to 75% more protein than conventional beans - alongside better flavor, lower fat, and higher fiber. NuCicer sells whole beans, functional flours, protein powders, and bespoke trait packages to food brands seeking minimally processed, sustainable plant-protein ingredients that out-compete soy and pea isolates on taste and texture.