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Vetted Bet That Pet Care Should Feel Like a Game - and Pay You Back
A Miami Beach startup closed its vet clinics, bought an Israeli AI app, and rebuilt itself around Care Coins - digital points you earn for walking, brushing and feeding your dog, then trade for real discounts. The pitch: what if Strava and Duolingo had a puppy?
Frederic Dijols
Frederic Dijols is the co-founder and CEO of Mixlab, a veterinary-exclusive pet pharmacy that compounds custom medications and delivers them fast and free to pet parents and the vets who prescribe them. A French-trained engineer with degrees from Ecole Polytechnique, Stanford, and Harvard Business School, he traded a healthcare-banking seat at J.P. Morgan for a pharmacy floor after a miserable experience getting meds for his aging pug, Bob. Since 2017 he has raised roughly $46.5M and built Mixlab into a multi-state operation pairing pharmacist-grade compounding with consumer-grade delight.
Pawp
Pawp is a New York-based digital health clinic for pets that gives members unlimited 24/7 access to licensed veterinarians by chat and video, plus an optional $3,000 emergency fund - all on a single low monthly plan that covers up to six dogs and cats per household, with no age, breed, or pre-existing-condition restrictions. Pitched as an affordable alternative to traditional pet insurance, it aims to cut out unnecessary vet visits and prevent the financial euthanasia that happens when owners can't afford emergency care.
Gavin Cotter
Gavin Cotter is the founder and CEO of Koala Health, a Boston-based digital pet pharmacy that delivers chronic pet medications through a mobile-first platform built to work directly with pet parents and their veterinarians. An MIT-trained mechanical engineer turned operations leader, he cut his teeth scaling PillPack's pharmacy operations before Amazon acquired it, then reassembled a core PillPack crew in 2021 to do for animals what PillPack did for people: make managing medications boring, easy, and reliable. Koala has since expanded to all 50 states and raised a $20M Series B led by Valspring Capital in 2025.