performance-running
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Greg White
Greg White is a brand and marketing strategist at On, the Swiss performance running company, where he leads brand strategy for the Americas out of Portland, Oregon. A former journalist turned ad strategist, he built his craft across Wieden + Kennedy offices in Portland, Tokyo, and Amsterdam and then at 72andSunny, working on brands including Nike, Instagram, and Corona before joining one of the fastest-growing names in sportswear.
Wendy Kula
Wendy Kula is a sports and consumer-brand marketing executive who was named Chief Marketing Officer of Saucony in May 2026. A former Stanford lacrosse player with more than two decades in the industry, she most recently served as vice president of women's brand marketing for North America at Nike, where she led the brand's Super Bowl return with the 'So Win' campaign and the launch of A'ja Wilson's signature shoe. Before Nike she built relevance for American Eagle's Aerie and scaled MISSION, the cooling-technology company co-founded by Serena Williams and Dwyane Wade. At Saucony she oversees global brand marketing, digital, creative, and go-to-market strategy across performance and lifestyle running.