A pediatrician wrote the book on calming babies. Then he built the machine - and spent seven years convincing regulators it belonged in the medicine cabinet, not just the nursery.
Nuren Group is a Malaysian parenting-tech company that helps women navigate the journey from marriage into motherhood through content, community and commerce. Its flagship brands - Motherhood.com.my, Kelabmama.com, Ibuencer.com and the Motherhood Parenting Superapp - reach a community of more than 5 million users across Malaysia, Singapore and Thailand. Founded by Petrina Goh, the group blends an e-commerce marketplace, a maternity information portal and an influencer network into one ecosystem, and in August 2024 became the first Malaysian parenting-tech company to list on the National Stock Exchange of Australia.