nutrition-coaching
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The Gym That Fit Inside a Phone
Barbell Logic took the most local business imaginable - a coach watching one person lift - and rebuilt it around delayed video, patient feedback and a surprisingly consequential piece of software.
Kickoff
Kickoff is a New York-based remote fitness and nutrition coaching platform that pairs clients with certified personal trainers and registered dietitians who deliver custom workouts, meal guidance, and daily text and video check-ins. Founded in 2019 by CEO John Gardner, the company set out to make elite-level personal coaching affordable, and more recently has moved to have its dietitian-led training covered by health insurance so many clients pay little or nothing. Kickoff has attracted more than 20,000 coaches and raised roughly $11M from investors including 645 Ventures, FJ Labs, and Expa.