Novata

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Josh Green and the trouble with a good idea

Josh Green built Panjiva by letting customers change his plans. At Novata, the co-founder and co-CEO is applying that lesson to sustainability data, private markets, and the awkward business of deciding what to trust.

josh-green · novataRead →

Legend

Founder · Executive · Investor

Alex Friedman and the Numbers That Money Forgot

From the Gates Foundation to UBS, Alex Friedman kept running into the same missing information. At Novata, he is building a way for private companies to measure what their balance sheets leave out.

alex-friedman · alexander-friedmanRead →

Legend

Executive · Operator · Author

Meredith Binder Spent 27 Years Turning Messy Data Into Decisions

Before sustainability data became her product brief, Meredith Binder learned how information moves through a company. Her career is a study in translation - from documentation to global marketing, from merger work to software, and from worthy intentions to decisions people can actually make.

meredith-binder · novataRead →