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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

new-york-creative-agency

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Company
The Annual Report Refused to Die. Sia/Addison Made It Useful.
Enterprise · Climate · Ai

The Annual Report Refused to Die. Sia/Addison Made It Useful.

For 64 years, this Wall Street agency has practiced an unfashionable craft: making corporate disclosure worth reading. Its latest trick is blending that old discipline with sustainability strategy, digital products and AI.

corporate-branding · annual-reportsRead →
Company
The Spider Donut That Ate the Media Plan
Media · Social

The Spider Donut That Ate the Media Plan

Cornelia Creative bet that the cheapest media channel was a joke people would repeat. Then a badly behaved doughnut delivered 2.9 billion earned impressions - with no paid media and less than $5,000 in production.

meme-marketing · social-media-agencyRead →