How a Rhode Island textile-scraps business became the house that Monopoly, Nerf and Magic: The Gathering built - and why its future increasingly runs on dice, decks and download codes.
Avataar is a Bengaluru- and San Francisco-based AI company that turns static product pages into 3D visuals, interactive experiences, and AI-generated videos for retailers and brands. Founded in 2014 by Sravanth Aluru and co-founders, it began with computer-vision-driven 3D product visualization for e-commerce and has since expanded into a full-stack agentic AI platform and its own distilled video model, Varya, positioned as a cheaper, culturally aware alternative to models like Veo and Runway. Backed by Tiger Global and Peak XV (formerly Sequoia Capital India), Avataar has raised roughly $55 million and counts HP, Victoria's Secret, Lowe's, and others among its customers.