nba
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JH Design puts a price on team spirit. From $120 to $10,000.
A reversible varsity jacket and a crystal-covered leather edition live in the same catalog. Inside the Los Angeles company that gives sports loyalty something to wear.
The Dallas Mavericks Are Building a Business Bigger Than Basketball
Dallas has one NBA team, but the company behind it now sells far more than a seat and a score. Its next act connects local television, direct streaming, hospitality, retail and a proposed 104-acre arena district.
Atlanta's Hawks Learned to Sell More Than Basketball
The box score is only the front door. Behind it sits an Atlanta entertainment business that sells belonging - through basketball, concerts, commerce, civic programs and one very busy downtown arena.
The Miami HEAT Turned Two Words Into a Business System
Miami sells basketball, tickets, media, merchandise and access. The unusual part is the operating doctrine behind all of it - a thirty-year effort to turn standards, conditioning and a sense of place into a product fans can recognize.
LA Clippers
For decades, the Clippers rented a stage in someone else’s story. Intuit Dome gives the franchise its own building, its own data and a much bigger business to run.
GLD (The GLD Shop)
GLD (The GLD Shop) is a Miami-based direct-to-consumer jewelry brand founded by Christian Johnston in 2015. It designs classic and custom chains, pendants, watches, and accessories that blend streetwear culture with fine-jewelry craftsmanship. Backed by officially licensed partnerships with the NFL, NBA, MLB, NHL, NCAA, and WNBA plus pop-culture collabs and celebrity fans, GLD has grown from a Pittsburgh basement into an international brand often called the 'Nike of men's jewelry.'
WIT
WIT is a New York-based gamification and digital activation platform that helps pro sports teams and Fortune 1000 brands turn casual fans into engaged, identifiable participants. Through a library of 30+ turnkey experiences - giveaways, polls, brackets, vote-to-win, fan maps and fan walls - WIT collects first-party data, sources authentic fan content, fulfills sponsor obligations and drives revenue. Founded in 2018 by Vaidhy Murti, it now powers activations for roughly 100 venues, leagues and teams across the NFL, NHL, NBA, WNBA, MLB, MLS, NWSL and NCAA, plus brands like Coca-Cola and Bud Light.
PredictionStrike
PredictionStrike is a sports stock market where fans buy and sell shares of professional athletes with real cash. Share prices rise and fall based on how athletes perform against their fantasy projections plus supply and demand. Founded in 2019 by childhood friends Deven Hurt and Brad Chabra, the New York company has raised roughly $16M, counts 275,000+ registered users, and has processed over $140M in lifetime transaction volume across football, basketball, soccer, baseball, hockey, and MMA.