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Jimmy Caudillo and the business of staying in business
The Think Creative co-founder has worked across automotive retail, marketing and software. His most revealing advice begins with a less glamorous ambition: keep the business alive, then make the next useful move.
Lori Chollar and the art of knowing what to leave out
From print shops to ultrawide screens, Lori Chollar has built a career around making ideas visible. The co-founder of TLC Creative Services brings the same close attention to a corporate presentation, a business workflow, and a badly spaced street sign.
The 14-Person Agency Behind a Nationwide Shelf
From a Southern California office, The Creative Bar turns strategy into websites, shelf displays, films and live experiences. Its advantage is not mysterious: a small team keeps the idea and the execution in the same room.
Think Creative’s digital pitch comes with postage
The California agency puts customer data, digital campaigns and a mailroom under one roof. Its automotive work shows why the unglamorous parts of marketing can be the most revealing.