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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

miro

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Story
You Can't Buy FigJam Without Buying Figma
Saas · Developer Tools · Enterprise

You Can't Buy FigJam Without Buying Figma

Miro will sell a whiteboard to anyone for a few dollars and never mention the rest of its catalog. FigJam refuses to sell you anything unless you also buy a Figma seat. That one difference explains two very different companies.

miro · figjamRead →
Story
The Whiteboard War Is Really a Budget War
Saas · Enterprise · Tool

The Whiteboard War Is Really a Budget War

Miro sells a room for collaboration. FigJam and monday.com sell a reason not to buy another room - and that changes how teams should choose.

miro · figjamRead →
Story
The Whiteboard War Nobody Bought And Everybody Won
Saas · Developer Tools · Enterprise

The Whiteboard War Nobody Bought And Everybody Won

FigJam only stayed independent because a twenty billion dollar Adobe deal fell apart in 2023. Now it and Miro are fighting over the same blank canvas - and picking one says more about your team than the pricing page ever will.

figjam · miroRead →