How a fertility website became a Nasdaq-listed benefits company covering millions of employees - and why big employers hand it the hardest part of their health plan.
Diana Health is a women's healthcare company that partners with hospitals to redesign their OB-GYN and labor-and-delivery programs around a midwifery-centered, team-based care model. Certified nurse-midwives work alongside OB-GYNs, therapists, dietitians, and health coaches to deliver longer appointments, integrated mental health, and holistic support across pregnancy, gynecology, menopause, and everyday well-woman care - backed by a digital platform for education and virtual visits. Founded in 2020 and based in New York, the company operates clinics co-located with mid-sized hospitals and serves more than 80,000 women a year.