location-based-gaming
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Ryan David Mullins and the shoes that became a map
A sneaker collector built a game that sent players into the streets. Now the Onlife co-founder is applying what that game taught his team to the business of getting through an ordinary day.
Ryan Mullins
Ryan David Mullins is the co-founder and CEO of Onlife, a Los Angeles spatial-AI company building a Smart Map powered by a proprietary Spatial Behavior Engine. He is best known for creating Aglet, the location-based sneaker game that grew to roughly 4 million players by getting people to walk in the real world to collect virtual kicks. A former Director of Future Trends at Adidas and a serial founder (oolipo, readfy), Mullins blends product building with public writing on technology, philosophy and theology - styling himself an entrepreneur-philosopher who chases what he calls the Prometheus Principle.