linkedin-marketing
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The Marketing Millennials made the company page worth following
Daniel Murray went looking for podcast guests. He built a marketing media business by giving people something they wanted before asking them for anything.
The Quiet Advantage of Listening Before You Post
Most social agencies begin with something to say. Leadtail begins with someone worth understanding - then works backward from buyers, experts and the conversations already in motion.
The Ghostwriters Who Would Rather You Never Mention Them
Executive Presence has built a multimillion-dollar business by making its own work disappear. One interview a month goes in; a CEO's public voice, a stream of market signals, and sometimes a very large deal come out.
Jabroni Capital Is a Fake VC Firm. The Business Behind It Is Real.
Jack Kuveke turned a satirical LinkedIn post about closing a pre-seed fund into a newsletter read by tens of thousands of founders and investors - and a coaching-and-sponsorship business built on making fun of them.