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Vol. II — No. 184Remarkable People · Exceptional CompaniesToday's Edition

lead-quality

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Company
CHEQ and the customer who wasn’t there
Ai · Saas · Enterprise

CHEQ and the customer who wasn’t there

A crowded website can conceal an empty sales funnel. CHEQ built a business finding the impostors - and now has to decide which machines deserve a seat at the table.

cybersecurity · go-to-market-securityRead →
Company
The Company That Turned "Prove It" Into a Business
Saas · Enterprise · Marketing

The Company That Turned "Prove It" Into a Business

For 20 years, ActiveProspect has sold one unglamorous promise to marketers: keep the receipt. In a regulatory minefield where a single unwanted robocall can cost $500 to $1,500, that receipt is the whole business.

activeprospect · trustedformRead →