A clumsy two-minute sales call exposed what MedTrainer had not yet built. Steve Gallion turned the embarrassment into a roadmap, then spent the next decade joining healthcare training, credentialing, and compliance under one roof.

A $400 cannagar sent a software engineer to his workbench. The mold became Purple Rose Supply; a customer request for the missing wrap became Native Leaf Co - and a lesson in following the awkward problem next door.