kol-engagement
(5)
The Hardest Part of a Breakthrough Is Explaining It
SIMPSON Healthcare built a business in the narrow gap between discovering a therapy and making its science understood. Inside IQVIA, that small Connecticut agency now has a much larger map.
The Company That Turned the Dinner Lecture Into a Compliance Machine
L&M built a business around the least glamorous parts of pharmaceutical education - contracts, dinner limits, speaker training, audit trails - then made the machinery valuable enough for Fingerpaint Group to buy it.
Premier Healthcare Runs the Part of Pharma Nobody Applauds
The slide deck gets the attention. Premier Healthcare makes the science, training, payments and compliance behind it behave like one system.
The Eye Doctors Behind the Marketing Copy
A small San Diego agency found a useful place to stand: between the scientists who know too much and the audiences who have too little time. Its advantage is not louder advertising. It is a roomful of eye doctors willing to argue with the draft.
Atrix AI
Atrix AI is a New York-based startup building a generative-AI platform for life sciences teams - medical affairs, commercial, clinical, and regulatory - to turn messy, siloed data and research into compliant, auditable insights. Its no-code workflow engine connects sources like MSL conversations, advisory-board outputs, and KOL engagement into dashboards, reports, and impact measurements without requiring engineers or data scientists. Founded by ex-Uber and ex-Meta engineer Vera Kutsenko, the company raised a seed round backed by Pear VC, Bling Capital, and others.