A Johannesburg crypto exchange won customers at the front door. Its more revealing ambition lies behind the walls: the trading, payments and account infrastructure other financial businesses can build upon.
The company that began as bidorbuy - a R1, no-reserve auction site - quietly stitched a marketplace, a payment gateway, a courier network and 250 smart lockers into one login. It is chasing unicorn status the unglamorous way: one parcel at a time.