
After brain-controlled games and five years inside Verkada, Jake Stauch found his next company hiding in the ticket queue. Serval turns plain-English requests into governed enterprise workflows - and treats finished work, not clever chat, as the point.
Serval is a San Francisco software company building an AI-native IT service management (ITSM) platform. Founded in 2024 by Jake Stauch and Alex McLeod, it lets IT teams describe workflows in plain English and turns them into executable, auditable automations - handling help desk tickets, just-in-time access, onboarding and offboarding. Customers report automating more than half of their IT tickets, and the company reached a reported $1 billion valuation roughly 18 months after launch, backed by Sequoia, Redpoint, General Catalyst and First Round.