The Hong Kong publisher has built shopping, ticketing and rewards around the daily news habit. Its most revealing growth experiment began with runners looking for photographs of themselves.
The company behind AL.com traded newspaper delivery for a digital portfolio of investigations, local editions and Southern humor. Its hardest assignment is making that mix pay.
The Times did not escape the newspaper business. It used puzzles, recipes, sports and shopping advice to make its journalism a more frequent habit - and its subscription harder to cancel.