
The BusinessRocket founder has built a business around the chores that follow a business idea. His approach comes into focus when the software stops and somebody has to follow up.

The Argentine entrepreneur built Base Miami to help Latin American founders enter the U.S. market. At Mana Tech, he is working on the harder part: making the right introductions count.
Arjun Mahadevan is the co-founder and CEO of doola, a New York based company that turns the headache of starting a U.S. business into a few clicks. Built after his own frustrating attempt to incorporate a company across borders, doola handles LLC formation, banking, bookkeeping and taxes for founders in more than 175 countries. A Wharton and Penn dual-degree graduate and former Dropbox growth PM, Arjun walked away from a comfortable big-tech job at 24 to build a 'Business-in-a-Box' on the belief that talent is everywhere but opportunity is not. He hosts the 15-Minute Founder podcast and writes a newsletter read by a large weekly audience.