Catalina Gorla

Catalina Gorla is the co-founder and CEO of TruDataRx, a Vermont-based health technology company that helps self-insured employers cut pharmacy spend using objective clinical data and comparative-effectiveness analytics. A Dartmouth-educated former economist turned healthcare entrepreneur, she has spent over a decade attacking the hidden costs and conflicts of interest baked into American drug pricing. She previously co-founded Informulary, managed innovation programs at the Dartmouth Center for Healthcare Delivery Science, and delivered a TEDxBeaconStreet talk arguing the U.S. doesn't need a single payer so much as an informed one.