impact-management
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Christina Leijonhufvud
Christina Leijonhufvud is the co-founder and CEO of BlueMark, the leading independent provider of impact verification and market intelligence for investors. A veteran of Wall Street, she spent more than 15 years at J.P. Morgan, where in 2007 she created the bank's Social Finance business and helped put impact investing on the map for institutional investors. She later co-founded the impact consulting firm Tideline before launching BlueMark in 2020 to bring third-party verification and benchmarking to a fast-growing industry facing scrutiny over impact-washing.
BlueMark
BlueMark is an independent impact verification and market-intelligence firm for the sustainable and impact investing industry. Spun out of impact consultancy Tideline in 2020 and led by CEO Christina Leijonhufvud, it audits how asset managers, allocators and issuers measure, manage and report the social and environmental impact of their investments. Its verifications, benchmarks and analytics - including the flagship 'Making the Mark' report and the BlueMark IQ intelligence platform - help investors prove their impact claims are credible and reduce the risk of impact-washing.