
The Zoovu co-founder spent years teaching software to understand difficult products. Now, as CEO, Jonathan Taylor is betting that the future of shopping begins with a less fashionable virtue: clean data.

A career that began close to the help desk now sits inside a stubborn question in computing: when systems fail, how much work disappears - and how quickly can people begin again?

After more than 15 years marketing SaaS, Betterworks CMO Allie Collins has arrived at a deceptively human thesis: work improves when managers get better signals, employees get timely conversations, and everyone stops pretending an annual form can remember the year for them.

A logistics career that ran through Europe and Asia left Nash suspicious of tidy predictions and last-minute hunches. In Houston, he is building finance software around a blunt idea: if the number changes, the reason should be visible.