holt-renfrew
(2)Legend
Company
Executive · Operator · Advisor
Tracy Fellows Knows a Brand Is a Place People Enter
From Canadian Tire's aisles to Holt Renfrew's windows and a historic golf club's fairways, Tracy Fellows has spent her career turning strategy into something customers can walk through.
tracy-fellows · canadian-marketingRead →
Consumer · Ecommerce · Marketplace
Holt Renfrew Bet $300 Million That the Future of Luxury Would Be Bigger, Fewer and More Personal
Canada’s old furrier survived by shrinking its map and enlarging the experience. Its useful lesson is not ‘be luxurious’ - it is to spend where digital cannot: trust, taste and human attention.
luxury-retail · canadian-fashionRead →